Shohei Ohtani est l’athlète le plus recherché au monde sur Google. Il a pris la première place en battant Cristiano Ronaldo et LeBron James du 21 au 27 septembre. Des pays comme le Brésil et le Royaume-Uni (9e place) ainsi que l’Espagne (10e place) ont également suscité un grand intérêt.
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Par ogasawarabaseball
7 Comments
postscript
He is the only baseball player to surpass Ronaldo and Messi in search volume since 2001.
Ngl that’s pretty crazy reach for a baseball player
Wow, Ohtani’s popularity is soaring!
Who is this Shohei Ohtani that this article is referring to?
Who is googling LeBron James in the middle of September?
Shohei going to LA was a growing pain baseball fans needed to deal with because the bigger picture is the sport itself growing its platform so that all the top players can be more than just regional celebrities, that way you can have transcendent superstars coming out of any market and small market teams able to pay the same money big market teams can pay. It’s raising the demand for more national + international access to baseball, that means more national TV games, social media activity, people buying tickets, etc.
You combine Shohei’s reach in Japan with LA’s international mass media cultural influence (and 50,000 cell phone cameras on in the park every night) and you have actual transcendence no one thought baseball would ever capture again. That’s “good for baseball” 😉
its me, I account for half of that searches but don’t tell anyone.